E-Commerce Consulting
For brands ready to scale profitably.
Strategy, audits, and hands-on execution to improve conversion, reduce CAC, and increase profitability. Trusted by brands across NYC, Long Island, and nationwide.
What we do
Full-stack e-commerce consulting.
We help e-commerce brands scale profitably — not just grow revenue. Every engagement is built around your margins, your data, and your goals.
Full E-Commerce Audit
- Complete store, ads, funnels & retention teardown
- Prioritized action plan ranked by revenue impact
- Competitive analysis & market positioning
- Delivered in 5–7 business days
Growth Strategy
- Channel mix & unit economics analysis
- 90-day roadmap built around your margins
- Scaling goals & milestone planning
- Budget allocation & ROAS targets
Conversion Rate Optimization
- UX/UI improvements & A/B testing
- Funnel optimization & drop-off analysis
- Checkout experience improvements
- AOV & upsell strategy
Fractional E-Commerce Leadership
- Senior-level strategy without full-time cost
- Hands-on execution & team coaching
- Weekly strategy calls & reporting
- Agency & vendor management
Analytics & Tracking Setup
- GA4, GTM & server-side tracking (CAPI)
- Meta, TikTok & Google pixel setup
- Conversion tracking & event mapping
- Custom reporting dashboards
Retention & LTV Optimization
- Email & SMS flow strategy (Klaviyo)
- Post-purchase sequences & win-backs
- Segmentation & campaign strategy
- Loyalty & subscription optimization
Optimization
Growth comes from optimizing the system — not just running ads.
We find the highest-leverage improvements across your entire revenue engine and prioritize them by revenue impact.
Process
How we work.
From audit to active optimization in days — not months. Our process is built for speed and measurable results.
Deep-Dive Audit
We tear down your store, ads, email, and analytics to find every gap and opportunity — ranked by revenue impact.
Week 1Strategy & Roadmap
A prioritized 90-day growth plan tied to your margins, not vanity metrics. Clear milestones and KPIs.
Week 2Implementation Guidance
Hands-on support to execute the roadmap — whether your team builds it or we do it together.
Week 3–4Ongoing Optimization
Weekly check-ins, data reviews, and iteration cycles to compound results over time.
OngoingScaling Support
When the foundation is solid, we help you scale — new channels, higher budgets, expanded operations.
ScaleWhy Atlas
Operators, not advisors.
We’re not a traditional consulting firm. We build, optimize, and scale — with the data to prove it.
Full-Stack Growth + Engineering
We don’t just advise — we build. Strategy, design, development, and marketing under one roof.
Deep E-Commerce Systems Expertise
Shopify, Klaviyo, Meta, Google, TikTok — we know the tools because we use them every day.
Data-Driven Decision Making
Every recommendation is backed by data. No guessing, no gut feelings — just measurable improvements.
Profitability Over Vanity Metrics
We optimize for profit, not impressions. Your business goals drive every decision we make.
Ability to Execute — Not Just Advise
Most consultants hand you a PDF. We roll up our sleeves and help you implement.
Startup Speed, Agency Depth
Small enough to move fast, experienced enough to get it right. No layers, no bureaucracy.
FAQ
Consulting questions.
Our other services are executional — we build your store, run your ads, design your creatives. Consulting is strategic — we audit your business, develop the growth plan, and advise on decisions. Many clients start with consulting and then engage us for execution once the strategy is clear.
Project-based engagements (audits, strategy development) typically run 4-6 weeks. Ongoing fractional CMO arrangements are month-to-month with no long-term commitment. Most fractional CMO clients engage for 6-12 months as they build out their marketing infrastructure.
Both. Unlike traditional consultants who hand you a PDF and leave, we can execute every recommendation through our in-house teams — paid media, creative, development, and engineering. Strategy and execution under one roof.
Scale your store the right way.
Book a free strategy call. We’ll review your store and show you exactly where revenue is being left on the table.